Following the success of its inaugural Virtual Product Showcase hosted in July 2021, the Jamaica Tourist Board (JTB) is excited to bring together Canadian travel advisors once again this fall for a live Virtual Product Showcase on Wednesday, Nov. 24 from 1 to 3 p.m. ET.
Designed to educate, entertain, and inspire, the free industry event will give agents an exclusive opportunity to hear the latest destination updates from Jamaica, connect with top-tier travel suppliers, and enjoy authentic island experiences from the comfort of home.
“Our first Virtual Product Showcase attracted almost 500 attendees this summer and proved to be incredibly valuable for retail agents and travel suppliers. With that in mind, we are excited to bring back this successful engagement initiative for another one-day-only event this month,” said Angella Bennett, regional director, Canada at the JTB. “Hosting this immersive destination update in a virtual setting allows us to connect with agents across the country simultaneously in an interactive way with a full afternoon of destination education, industry networking, and fun-filled games with great prizes.”
Jamaica’s Fall Virtual Product Showcase will feature all-new presentations from dozens of the industry’s top tour operators and travel suppliers, including Sunwing Vacations, Transat, WestJet Vacations, Swoop Airlines, Iberostar, H10 Hotels, RIU Hotels, and many more.
Agents will have a chance to connect directly with representatives from airlines, hotel and resort partners, attractions, and ground transportation services, in addition to the JTB’s on-island and in-market product teams.
The engaging afternoon event will also feature exciting trivia games with a lineup of incredible prizes up for grabs.
Registration for Jamaica’s Fall Virtual Product Showcase is now open.
Agents can sign up to participate for free at visitjamaica.com/canada/showcase.
New after-hours initiative
Destination Jamaica will also be launching a new after-hours social initiative this month to give hard-working travel advisors a chance to relax and let their hair down while enjoying an evening of fun and games during the first-ever virtual Jamaica Social Evening.
Hosted on Thursday, Nov. 18 from 7 to 8:30 p.m. ET, the online gathering will feature a variety of live entertainment options including a Jamaica-themed photo booth, tarot card readings, pub-style trivia, and musical bingo.
The event is free to attend and agents are invited to register in advance at visitjamaica.com/canada/social.
“Destination Jamaica cares about the professional success of our travel advisor community, but we also enjoy mixing business with pleasure from time to time. That’s why we believe it is time to provide our valued partners with a bit of levity and fun,” said Dan Hamilton, District Sales Manager, Canada, at the JTB “This after-hours social night gives all of us at the JTB an opportunity to connect with agents, thank them for their continued support, and deliver some fun irie vibes during the workweek.”
For more information about Jamaica’s ongoing engagement initiatives and events for Canadian travel agents, go to visitjamaica.com/Canada.
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