Sunwing is implementing strategic changes to its airline services aimed at reducing costs for customers by ensuring they pay only for the services they want and need.
The move falls in line with the company's "ongoing commitment to make leisure travel more affordable for Canadians and retain its position as the preferred choice for travel to sun destinations," the company said in a press release on Monday (Sept. 19).
The changes apply to seat selection, which will include the addition of Preferred seating, and à la carte baggage fees, with the goal to minimize upfront costs while providing options for customers to purchase extras or add-ons to suit their specific needs.
“For the past two decades, Sunwing has had an unwavering focus on delivering unbeatable value to Canadians,” said Stephen Hunter, CEO of Sunwing Travel Group. “We have continuously innovated to provide Canadians with more affordable vacation packages to some of the most popular sun destinations."
"These changes to our airline services come at a critical time as affordability is top of mind for Canadians, and will help us solidify our standing as the leading tour operator in the country.”
The changes will come into effect on Oct. 24, 2022. More information can be found on Sunwing.ca.