Derek Lloyd of Norwegian Cruise Line (NCL) has been appointed to the role of Vice-President, Agency Sales for North America.
Lloyd, whose new role became effective Jan. 1, 2021, was formally NCL’s national director of sales in Canada.
Speaking with PAX, Lloyd said his new role will be “entirely focused on the travel agency channel.”
READ MORE: PAX Checks In with NCL’s Derek Lloyd
Additionally: “Given how challenging a year 2020 was, I am so proud of all of my colleagues at Norwegian with how they've stepped up,” he said.
“We need our travel partners more than ever”
Lloyd, who is based in Toronto, ON, looks forward to working closely with travel partners as the cruise industry prepares for a 2021 relaunch after months of shutdown due to the COVID-19 pandemic.
“Like every other cruise line out there, our ships currently aren't sailing – although we're optimistic that they will be soon,” Lloyd told PAX. “As we prepare for that day, not only do we need to get our fabulous crew onboard and trained in the new protocols, we need our travel partners more than ever.”
Travel advisors will be the ones fielding questions from clients and making sure they're matching them with the right product, at the right time, Lloyd said.
This is also where the NCL team comes in, he added.
“As Vice-President, Agency Sales, I'm there to support our North American sales team – those sales managers that are out (virtually right now) talking to travel partners and ensuring that they have everything they need,” Lloyd said. “I don't see that I'm there to direct, but rather, to help clear the way so our sales team, and ultimately our partners, can succeed.”
Lloyd said the travel industry has suffered due to the pandemic, but it will ultimately “come out stronger in the end.”
“Travel is a part of everyone's dreams,” he said. “Fulfilling those dreams has been paused for now, but they're still there.”
“Once we can put COVID behind us, I know that we'll see incredible demand once again for travel.”
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