Happy Earth Day! This annual awareness day on April 22 was first held in 1970 as a way of demonstrating support for environmental protection.
Growing out of that first Earth Day, EARTHDAY.ORG is the world’s largest recruiter to the environmental movement, working with more than 75,000 partners in over 192 countries to drive positive action for our planet.
This year, the world has come together for three days of climate action to Restore Our Earth.
One of the organization’s signature events is Earth Day Live, where panelists debate the planet’s most urgent issues. Click here to register for today's event, happening at 12:00 p.m. EST.
Travel industry responds
What is the travel industry up to for Earth Day 2021? Here’s a roundup highlighting just some of the various initiatives happening throughout the biz:
Accor will celebrate its annual “Planet 21 Day”—a coordinated effort across Accor hotels around the world to engage staff, guests and communities in actions and practices that help raise awareness for, and restore, the environment.
The day is part of Accor’s brand-wide sustainability program, Planet 21, which focuses on sustainable and positive hospitality.
Carnival Cruise Line has released a new video, “LNG Powers the Fun,” highlighting the environmental benefits of Liquefied Natural Gas (LNG), a fuel technology that will be utilized on two new ships, Mardi Gras, set to debut later this year from Port Canaveral, Fla., and Carnival Celebration, scheduled to enter service from PortMiami in 2022.
The Travel Corporation brands have announced a five-step Climate Action Plan to achieve carbon neutrality by 2030, and support these continued efforts to achieve our organization’s sustainability goals.
It is investing in two nature-based carbon removal solutions, Project Vesta and GreenWave. TreadRight has also launched a new Impact Hub in an effort to be transparent to progress made towards our company’s 11 sustainability goals.
Contiki Holidays, for one, has announced that it will be going 100 per cent carbon neutral by Jan. 1, 2022.
The brand’s five-point Climate Action Plan includes commitments to carbon reductions and evolving to support the transition to a low-carbon future.
Contiki has also appointed a new Global Sustainability Officer, Tasha Hayes, to lead the way.
G Adventures says “every day should be Earth Day!” The tour operator is keeping the Earth Day conversation going as founder Bruce Poon Tip, along with three change-makers who are leading the charge to help address challenges being faced by our planet, meet on Retravel Live on May 4 at 12 p.m. EST.
From contamination of the world’s oceans, to the delicate balance between people and wildlife, to the growing single-use plastic crisis, the panelists will look at how travel can help alleviate some of these problems and what you, as a traveller, can do to make a difference. Click here to sign up for the next session.
Globus family of brands has unveiled the Lighthouse Project: an illuminating initiative created to help travellers come together to reduce our footprint and give generously for the globe’s greater good.
The Lighthouse Project’s mission is to "nurture a culture of care and sustainability that extends to guests and operations partners by investing in and raising awareness of projects, causes and experiences that support a better tomorrow."
The Nevis Tourism Authority has launched a series of eco-initiatives to to help raise awareness of the importance of looking after the island’s natural environment.
The tourism board has requested employers on the island to allow their workers to finish an hour early on Earth Day so that locals can take part in helping to clean the island’s beaches, ponds and oceans, with the before and after imagery being shared on the @nevisnaturally Instagram page, to illustrate the difference a collective effort can make.
Preferred Hotels & Resorts and the newly-launched Beyond Green has launched Prefer Points for Good, which initiative allows I Prefer members to donate their points at cash value to the Ocean Heroes Network, a global non-profit organization that supports the potential of emerging youth leaders by equipping them with the tools to transform their passion for ocean health into tide-turning careers.
Canadian destination marketing firm VoX International points out that tourism is responsible for approximately 8% of the world’s carbon emissions and has contributed to the global climate emergency that governments are looking to stop.
Tying into the theme "Restoring Our Earth," VoX has committed to creating a sustainable future for the destinations and communities it represents by announcing a collaboration with Travelife, an internationally-recognized training, management & certification program for sustainability in tourism.
VoX works with tourism boards around the world that are focused on responsible tourism policy, such as Costa Rica Tourism Board, the German National Tourist Office, Hawaii Tourism Canada and Tourism Australia.
Following the Travelife framework, a comprehensive review of VoX’s operations and practices will be conducted, with the aim of VoX becoming an industry role model and helping to drive positive change with clients and travel and tourism organizations.
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