Wednesday,  September 28, 2022  9:49 am

8 recommendations ACTA has submitted to Ottawa's Tourism Growth Strategy

  • Buzz
  •   08-05-2022  5:46 am
  •   Pax Global Media

8 recommendations ACTA has submitted to Ottawa's Tourism Growth Strategy
Randy Boissonnault, Minister of Tourism; Wendy Paradis, president, ACTA; Richard Vanderlubbe, board member; Gary Gaudry, board member; Geneviève Dupuy-Duplessis, board member. (Supplied)
Pax Global Media

As part of the Federal Budget 2022, the Government of Canada opened a stakeholder consultation on its renewed Tourism Growth Strategy to plot a course for growth, investment and stability in Canada’s travel and tourism sector

Specific areas of focus for the federal government are labour gaps and instability, investment attraction and destination development, and long-term economic growth across the country.

The Association of Canadian Travel Agencies’ (ACTA’s) submission for the Tourism Growth Strategy contains eight key recommendations:

  1. Attract and retain a sustainable travel and tourism workforce
  2. Embrace a whole-of-government approach, including all Ministries in the strategy
  3. Improve access for travellers to and within Canada
  4. Tie any new COVID-19 restrictions with financial subsidies for hard-hit travel & tourism businesses
  5. Ensure independent travel agents are included in future federal support programs
  6. Forgive federal COVID-19 loans for hard-hit travel & tourism businesses
  7. Build a regenerative and inclusive travel & tourism industry to rebuild an economically stable sector
  8. Mandate that travel agent commission protection be included in all federal supplier support programs


“ACTA’s submission puts forward recommendations that support travel agencies and independent travel agents,” the association noted in a news release.

As a member of the steering committee, ACTA’s recommendations were developed in close cooperation with the Coalition of Hardest-Hit Businesses to build industry consensus.

On Aug. 3, ACTA met with Minister of Tourism Randy Boissonnault to share its recommendations personally.

“It was a productive discussion with the ACTA team and board members, and the Minister shared that he values the role Canada’s travel agencies and independent travel agents play in Canada’s travel and tourism industry and looks forward to continued dialogue with ACTA and its Members,” ACTA stated.


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